A stunning new store needs a punchy commercial.. and that is exactly what we achieved with Vans!

Founded in 1966 and now recognized by its iconic checkerboard show design and ‘Off the Wall’ slogan, Vans was able to separate its name from all sneaker brands by spending the last several decades building up a unique identity.

Over the years Vans became the ultimate supporter and embodiment of youth culture through involvement in skateboarding world, music and art, as well as the street fashion industry, trailblazing their way to success!

Team MOV assisted Vans in helping the brand keep up with their upbeat enthusiasm, and fresh and funky look for the everyday ‘rough and tumble’! Remaining laser targeted to the demographic of choice, we kept the tempo pumping, hard-hitting transitions, effective in its’ execution!







Fashion & Beauty