Awareness, Brand, Branding, Engagement
Wendy’s: The Sassiest of Them All!
Wendy’s… the sassiest of them all! She can start ‘beef’ (pun definitely intended) with everyone and anyone, out of nowhere, and there is nothing holding…
Advertisement, Branding, Campaigns
5 Genius Guerrilla Marketing Campaigns: Part 2
Marketing savvies that have defied outdated media and came up with campaigns that made history! Relying on personal interaction, the word of mouth, and viral…
- 11.01.2022
Advertisement, Branding, Campaigns
MOV’s Choices: Top 10 Christmas Ads 2021
Christmas time at MOV means all of us gathering up, grabbing a chair, getting comfy and turning the TV on at the conference room, doing…
- 07.12.2021
Branding
IS PEPSI OK? The Cola Wars Saga continue!
How the #BetterWithPepsi campaign crumpled cultural and product truths; we heard it created ‘beef’ with the Top 3 burger chains! The Pepsi advertisement for the…
- 01.06.2021
Branding, Design, Digital Marketing
ReflectIon R&D : Dali
Known for exploring subconscious imagery, his discovery of Sigmund Freud became a turning point for modern day art as we know it. A forward thinker…
- 18.03.2021
Advertisement, Campaigns
Top 10 Ads 2020
Our selection of Top 10 Best Ads, Commercials and Campaigns for the year of 2020! In a world where we were forced to be adaptive,…
- 30.12.2020
Branding, Case Studies
Shift Happens: BVLGARI Edition
When the COVID-19 crisis hit in early 2020, the world was caught in a pretty significant cyclone of problems. A new virus with little no…
- 22.12.2020
Branding, Case Studies
Shift Happen – LV Edition
The fashion industry is without doubt one of the most competitive in the world, with companies often happy to go close to the belt, or…
- 22.12.2020
Advertising, Branding, Case Studies
Heineken: A case study of 2020
Could Heineken take the crown for the best all-round 2020 campaign? If they don’t, they most definitely deserve more credit for their fast thinking, execution,…
- 15.12.2020
Branding, Design, Engagement
Excellent Covid-19 Poster Designs
Post design used as a vital communication tool, with eye-grabbing designs, put to effective use during the Covid-19 crisis! Weathering a ‘new normal’ may be…
- 11.12.2020